C-Circle – Decision Making – A Blueprint for Better Personal and Operational Decisions

Date: Thursday, November 10, 2016
Time: 8:00am-10:00am
Location: Morgan Lewis
1400 Page Mill Road
Palo Alto, CA 94304

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As problem solvers, entrepreneurs and executives at all levels are required to make decisions. Often these decisions are very difficult and involve challenging questions of scare resource allocation, strategy and personnel. These decisions frequently mean the difference between success and failure. So how does one balance instinct and intuition with facts, research and data? Is the recent emphasis on data analytics leading to better personal and operational decisions? Please join us for a stimulating discussion of decision making, the processes and decision making styles used by successful people and how you can learn to be a better decision maker.

  • What are some of the typical decision making styles?
  • What is the role of intuition in decision making?
  • Can one sharpen his or her intuition?
  • What is the difference between decision making based on intuition and decision making based upon emotion?
  • Does delay allow for better decisions?
  • How does one avoid becoming too personally invested in a decision?
  • When is seeking the opinions of others a good practice?
  • When is it a sign of indecisiveness?
  • Can too much data lead to paralysis?
  • How does one know when he or she has enough data and the right data?
  • What decision making approaches work well for stable environments?
  • What decision making approaches work well for rapidly changing environments?
  • What decision making approaches work well for crisis?


Guest Expert


Judy Bruner

Board Member of Brocade, Applied Materials, and Varian Medical Systems
Former EVP & CFO of SanDisk

Judy Bruner has 36 years of financial management experience in the high technology industry and has served as a director on prominent boards since 2002. She held the position of executive vice president of administration and chief financial officer of SanDisk Corporation, a global leader in flash storage solutions, from June 2004 through May 2016. At SanDisk, she was responsible for finance, investor relations, information technology, legal and facilities. Prior to joining SanDisk as CFO, Ms. Bruner served as a member of SanDisk’s board of directors from July 2002 to July 2004.

From September 1999 to June 2004, Ms. Bruner served as senior vice president and chief financial officer of Palm, Inc., a provider of handheld computing and communications solutions. Ms. Bruner was responsible for executing the Palm separation from 3Com Corporation and the Palm IPO in 2000.

Ms. Bruner serves on the board of directors of Applied Materials, Brocade Communications Systems, and Varian Medical Systems, as well as on the board of trustees for the Computer History Museum.


Jack Lazar

Board Member of Silicon Labs, TubeMogul, and
Quantenna Communications
Former CFO of GoPro

Jack Lazar has over 25 years of Silicon Valley experience with a focus on finance and operations across the retail, semiconductor, internet, networking and printing industries. He has served in executive leadership roles at GoPro, NetRatings, Atheros/Qualcomm, Apptitude, and Electronics for Imaging. He was part of teams that took four of these companies public and CFO for the IPO of 3 of them raising almost $2 billion in financing and completing over $4 billion in mergers and acquisitions. In his various roles he has been responsible for finance, investor relations, corporate development, information technology, operations, sales operations, legal, human resources and facilities.

Jack is currently on the Boards of Silicon Labs, TubeMogul, and Quantenna Communications.